Laurel Loi
LL.M, Masters of Law (Queens, UK)
BSSc., Joint Hons (Keele, Staffordshire)
Barrister-at-Law (Lincoln's Inn)
Advocate & Solicitor (Singapore)
Member of APAA and INTA
Partner
laurel@law-isaac.com

With the globalization of Singapore and the increased awareness of Intellectual Property Rights, Laurel’s main area of practice involves advising on all aspects of Intellectual Property Law in Singapore comprising of Trade Marks, Patents, Designs, Copyright and Domain name registration.

She assists her clients with the co-ordination and management of their Intellectual Property portfolios and the protection of their brand names and IP assets in Singapore and in all key marketplaces across the globe.

Her practice includes prosecuting trade mark applications (locally and worldwide) through direct filing in the designated countries or via the Madrid Protocol System of registration, trade mark opposition, cancellation and rectification actions, post registration renewals and also undertake Intellectual Property infringement actions, passing off, breach of confidence, trade secrets and unfair competition actions.

She handles design registrations for her clients in over 120 countries worldwide and also helps them to defend their registered designs in these jurisdictions.

She advises on the patentability of inventions, patent protection and registration in Singapore under the Patent Co-operation Treaty System of Registration and direct registration in Non-PCT countries. She handles pre- and post-registration transfers and assignments. She monitors and maintains the validity of her clients registered patents worldwide.

She also advises on a broad range of commercial contracts including transactions which involve IP issues and cross border transactions, such as Joint Ventures, Franchising, Licensing, Transfer of Technology, exploitation and protection of IP, Web-site and portal development and hosting agreements, Telecommunications services, Consultancy services and other End-User Service Level agreements.

Professional Memberships
Laurel is a Singapore Registered Patent Agent and member of the Asian Patent Attorneys' Association (Singapore Group) - APAA and also part of the International Trademark Association (Singapore) - INTA.

The Era of Talent and Ideas
Her arrival at TIC coincides with the increased knowledge of the need to protect Intellectual Property Rights in Singapore and worldwide.
It is the Firm's vision to provide all of her clients with a comprehensive one-stop service for all their legal needs (locally and worldwide), with ease and at a high standard of excellence.

Area of Practice
Laurel started her career in Civil and Commercial Litigation and moved on to do mainly Intellectual Property registrations and related enforcement actions. Her main area of practice includes the prosecution of trade marks, designs and patents registration in Singapore and worldwide. She has assisted in various types of IP infringement prosecutions, brand name disputes, passing off actions, breach of Confidential Information and anti-competition disputes and other IP related actions and mediation.

An Emerging Growth in Asia : Intellectual Property Rights
With the growing value and importance of Intellectual Property Rights in Asia and worldwide, Laurel advises a myriad of International clients from a broad spectrum of industries such as Aerospace; Clothing and Fashion; Electronics; Entertainment; Food and Beverage; Hotels; Healthcare; Information Technology; Lifestyle and Spa resorts; Marketing and Advertising; Personal Care and Cosmetics; Travel; Transportation; Telecommunications; Pharmaceuticals; on their planning, structuring and protection of their brand names and IP rights in this emerging Asian Region.

A Growing IP Department at TIC
Laurel read Law and Politics at the University of Keele (UK) where she was conferred a Joint Honours Degree, Bachelor of ScScience with subsidiaries in Economics and Chemistry. She was called to the English Bar and is a Barrister-at-Law, Lincoln's Inn. She did her Master's Degree at Queen's University (UK, Belfast) where she was conferred an LLM in Computers and Law. She became an Advocate and Solicitor of the Supreme Court of Singapore in 1999 and was an Associate Director of the Intellectual Property Department of a local Law Corporation until March 2007.

She joined TIC as their Head of the Intellectual Property Department in April 2007 and will spearhead the increasing growth of the IP work that the Firm handles for its local and International clientele.